Joining the customer dots
What could you do with five times the number of volunteers, members, donors, campaigners or paying customers?
Tag Archives: Sales
The IP opportunity
Your organisation’s knowledge is probably the biggest lever you have for increasing income and impact, but all too often it’s an invisible and untapped asset, because most of us are like Canada…
Putting a price on quality
Forget the old maxim “you can’t put a price on quality”. You can. In a commissioning environment that’s under increasing pressure to cut costs, it’s more important than ever that you do, and you’ll need three ingredients to do it…
A theory of engagament
A Theory of Change can be a powerful tool for all kinds of strategy decisions, whether the outcome you want is an end to tropical deforestation or a million highly-engaged volunteers…
Stop giving customers what they want
There’s a huge amount of pressure in the sector right now to be more competitive, more customer focused, and more compliant to a funder’s processes, specifications and conditions. And there’s a real danger that you start to forget that you are the experts in your field…
Sales is not a dirty word
Sharron McIndoe, Head of Training and Consultancy at the National Autistic Society, talks to Martyn Drake about how her team developed their ethical approach to “sales”, and how that change […]
Commerce, Ethics and Age UK
Following the press controversy on Age UK’s tie-up with utility providers, a recent report from the Charity Commission has asked questions about the ethics and appropriateness of charities entering into […]
CEO Breakfast Seminar May 2016
May’s Charity CEO Breakfast Seminar will take place on Thursday May 19th. Over a highly interactive breakfast, we will explore how to build strong and effective commercial and business capabilities within non-profit organisations.
The secret of Ethical Selling
Selling is a critical skill, not just in business development, but in many aspects of our professional lives, and few people, irrespective of sector or industry, have ever been taught what selling really is or, more to the point, how to do it with ethics and integrity.
Ed Archer on SENDirect and Social Enterprise
Ed Archer of the SENDirect consortium (nine of the UK’s most prominent disability charities) shares her experience and learning on Social Enterprise, innovation, risk aversion and collaborative design.
