The perfect proposition
How do you design new commercial ideas so that you can deliver to customers flawlessly, retain them year after year, and grow them continually over time?
Tag Archives: Sales
The corporate opportunity
If we want to access the income, impact and influence we could gain from a new generation of corporate partnerships, we will need to meet business leaders where they are, and take the time to educate and lead them to where they need to be.
Starting your next S curve
Which parts of your organisation are stuck on the plateau? Where has your growth gone flat, not because of lack of need, but because you don’t have the fuel or the people to push you onto the next stage of growth?
Aiming for excellence
To achieve genuinely ambitious goals requires more than just passion, hard work and good intentions. It requires excellence in specific areas, and at least a minimum level of professionalism in others.
Video: Value Led Growth
Recorded in a live seminar from February 2021, watch Martyn in conversation with consultant and strategic positioning specialist Hamish Mackenzie, pull out the principles and practices behind the creation of a compelling value proposition
The Commercial Charity Book
The Commercial Charity tells you everything you need to know to develop profitable earned income, and how to apply business principles and techniques to dramatically increase any non-profit’s reach and impact.
Business Development Fast Track
An intensive development programme specifically designed for non-profits that need to rapidly improve their commercial acumen and skills.
Engaging new ideas
The biggest challenge for entrepreneurs and change-makers is how to get others to see the value of their ideas. The one thing to remember though, is that their rejection is no reflection on your idea. Here’s why…
Webinar: positioning for strategic growth
23rd February 2021 5pm-6pm. In the sea of online information, the constant chatter of social media, a market context more competitive and challenged than ever, how can people find their way to the outcomes that only you can deliver?
The mindset of plenty
If we want our organisations to rapidly recover from the battering of 2020, we need to fundamentally rethink our attitudes to investment, ambition, and talent.