The Commercial Charity Book
The Commercial Charity tells you everything you need to know to develop profitable earned income, and how to apply business principles and techniques to dramatically increase any non-profit’s reach and impact.
Tag Archives: Sales
Business Development Fast Track
An intensive development programme specifically designed for non-profits that need to rapidly improve their commercial acumen and skills.
Engaging new ideas
The biggest challenge for entrepreneurs and change-makers is how to get others to see the value of their ideas. The one thing to remember though, is that their rejection is no reflection on your idea. Here’s why…
Webinar: positioning for strategic growth
23rd February 2021 5pm-6pm. In the sea of online information, the constant chatter of social media, a market context more competitive and challenged than ever, how can people find their way to the outcomes that only you can deliver?
The mindset of plenty
If we want our organisations to rapidly recover from the battering of 2020, we need to fundamentally rethink our attitudes to investment, ambition, and talent.
Selling is not what you think
One of the biggest stumbling blocks charities face when developing earned income, is a lack of sales expertise, cemented-in by a further lack of appetite to develop it.
Webinar: agile innovation
10th November 5pm to 6pm. I will share the models and techniques used by innovative businesses to radically reduce risks and financial exposure, while dramatically accelerating speed to market for new commercial ideas.
Ethical Selling Training
Consultative selling training – 13th and 14th October.
One and a half days of intensive technical and behavioural training with pre-work, homework and followed up with 30 days of individualised personal support from me.
Webinar: growing earned-income sales
Tuesday 25th August 5pm: In this free, interactive webinar, I will share the principles, models and techniques of ethical selling: how it contrasts with the “hard sell”, and why it is far more effective in generating highly profitable, sustainable income streams.
The entrepreneurial opportunity
The biggest lessons that charities can take from businesses are not the models or the mechanics of money-making – their roots are just as deep in the sector as they are anywhere else.